HCP365 was developed to resolve that gap for pharma and health marketers. Powered by a database of over 3.2M verified HCPs with active and named opt-in consent, HCP365 analyzes HCPs’ online behaviors and unifies them with HCPs’ real-life identity and profile to give you deep and complete analytics on the HCPs you’re reaching. So you can tell which HCPs—at the individual NPI level, in real time—are engaging in which way with your brand.
A recognized award winner, HCP365 ups the ante even further by providing these insights in a format that’s immediately actionable to personalize sales rep calls, refine targeting strategies, and engage HCPs differently.
"HCP365 provides the granular insights necessary for us to customize HCP engagement strategies by segment. We're able to take digital activity tied to an NPI number and find useful insights for future marketing investments."
"PulsePoint's HCP365 Measurement product is an industry-leading technology that helped us meet our goals for our client's HCP campaigns. Their contextual capabilities consistently generate quality engagement among consumers."