Influence HCPs at the Point of Care With Programmatic EHR Advertising Solutions

Reach HCPs in clinical decision-making moments via electronic health record (EHR) advertising.

With PulsePoint, you gain point-of-care (POC) access to over 700,000 verified HCPs across ambulatory and health system EHR platforms—the industry’s largest programmatic media access—along with advanced activation and measurement capabilities to drive more precise and effective HCP engagement.

 

See PulsePoint’s EHR solution in action! Schedule a meeting.

The industry’s largest programmatic EHR access

700,000

Verified HCPs

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Scale HCP Addressability 10x with Largest Programmatic EHR Network

We offer the industry’s largest programmatic EHR reach, designed for impact. Whether you're launching a new HCP marketing campaign or integrating EHR into your marketing mix, PulsePoint delivers the scale and data-driven precision to engage HCPs at high-intent moments

Plus, you gain full visibility and daily campaign reporting across 100% of NPIs, along with real-time clinical insights to inform and optimize every step.

Powered by real-time, first-party, NPI-level data, PulsePoint makes it easier than ever to:

reach
Life Mentoring

Expand your HCP reach opportunities to POC moments

campaigns
Self Development

Quickly integrate EHR into omnichannel ad campaigns

simplify
Ask Consultancy

Simplify workflows in PulsePoint’s platform

optimize
Remote Learning

Optimize campaigns with clinical insights to maximize impact

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Unmatched Transparency Compared to Direct Buys

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  • 100% NPI Reporting

  • Daily Campaign Metrics

  • Clinical Insights

CLIENT SUCCESS STORY

EHR Drives 80–300% Lift Over National Benchmark

A major pharmaceutical brand partnered with KINESSO and PulsePoint to launch a programmatic EHR campaign to deliver highly relevant messaging at the point of care to endocrinologists, nephrologists, and PCPs.

The campaign delivered double- to triple-digit lifts over national benchmarks—with exposed HCPs prescribing the brand significantly more frequently than the average US prescriber.

“KINESSO was excited to collaborate with PulsePoint and Veradigm to incorporate EHR advertising into our omnichannel strategy. The ability to utilize programmatic technology to deliver brand messaging via EHR to a highly targeted audience proved valuable. It was great to see that tapping into POC demand programmatically drove such impact. We look forward to continuing our partnership and incorporating these first-to-brand strategies to drive growth in prescribing behavior.”

- Mackenzie Walsh, Manager, Addressable Strategy, KINESSO

Integrate EHR Marketing Seamlessly Into Your Omnichannel Mix

Unlike traditional direct buys, PulsePoint lets you integrate programmatic EHR with your other channels and media into a single cohesive omnichannel campaign. This means smarter cross-channel frequency controls, synchronized messaging, and SmartList targeting across 100% of the HCPs reached.

See for yourself how EHR can power your omnichannel marketing.

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The Health Marketing Platform Trusted by Brands and Agencies

PulsePoint is the health marketing platform brands and digital ad agencies count on to deliver powerful EHR advertising campaigns without the hassle. Whether you’re just getting started or ready to scale, we make it easy to include EHR in your existing media plans, activate in real time, and prove impact with clear results.

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bayer
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